Project Scope: Logo and Packaging

Chim Chim is a Thai organic snack brand, its name takes a play on the word “taste” in Thai, Chim Chim (taste taste), inviting customers to come and try their snacks. The type of packaging was designed to the client’s priority and desire to maintain the product’s quality. The packaging is for crispy chives snacks. The packaging is designed to minimise the exposure of the product to the sun to keep the snacks’ quality. The front of the packaging is designed with stripes to show the shapes of the chives, and the sides of the packaging are transparent which would allow the customers to still see the actual product inside.